My hat is off to ENGAGEMENTdb - they did some great work profiling the top 100 socially engaged brands. I was watching a Special K ad this evening - girlfriend helps girlfriend fit into her jeans again. Call to action? go to yahoo.com and track your weightloss with Special K. I thought to myself... ...
Monthly Archives: August 2009
Know thy consumer – X, Y and Z!
Breaking News! Great post from Emarketer that makes this post that much more useful! How the old, the young and everyone use Social Networks. Born dates do vary... but they're close enough. Generation Z | Generation I | Digital Natives | born 1992 ...
Social Media isn't just for consumers.
Socializing your marketing communications initiatives is nothing new. Any good marketer understands a holistic approach must be taken, and socially empowering your campaign is a given. If you're a little uneasy with that last statement, consider this: Your audience dictates your approach - yes? Your audience is a diverse, savvy group who are active online. Neilsen confirms ...
Is MSNBC taking a leaf out of Time Magazine?
Check this baby out - I'm a looking, and I'm a liking! Are we witnessing the evolution of the newspaper? http://msnbcmedia.msn.com/i/msnbc/components/spectra/spectra.html
www.vimeo.com
This is why I've gone quiet for a bit. It's Brilliant! Here's a little tast of Vimeo - the community for film makers, creative types and more. Community Vimeo is not a sea of eyeballs that you must trick into increasing your view count. It is a vibrant community of intelligent and creative people. We strongly encourage you ...
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