Monthly Archives: January 2010

The case for real!

I think I understand the difference between Online Marketing and Social Media... or as someone recently pointed out to me... not Social Media... but Word of Mouth (WOM). I guess we're finally starting to enforce some nomenclature :) Online Marketing which takes traditional marketing but makes it web ready evokes this reaction:

Read the full post

The myth of positive thinking…

is a headline that definitely grabbed my attention. Luggage in hand I tore through Dublin airport desperate to pick up the Guardian where I could read the full article on my plane ride home to London. I'm sure I found the last newspaper in all of ...

Read the full post

View in: Mobile | Standard