Now, hear me out! For those who are happy to live in the bubble and remain oblivious to most of the world’s realities – stop reading and hit my page of inspiration! For the rest of us, consider this:
1. You know you have clients/consumers who aren’t giving you top marks on everything.
2. You have a sincere interest in being the best possible <insert what you are here> ever.
3. You wonder how you could get better. What you should stop doing. Start doing.
4. You consider a research company to investigate for you.
5. You look at your strat plan – you search for answers.
6. You ask your wife.
What if you could hit a button and get live feeds from your clients who are happy to share with you what they <don’t> like so you can course correct?
Some would call them Haters. I would call them your moment of truth. What if you could embrace the haters. Thank them for their feedback, ask them how, what, why and then act upon what they told you. Perhaps even give them something for their hating?
What if in that moment you turned your hater into your fan?
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